Discover a film that showcases our innovation in a way that sets us apart – high-end and different. This is about more than just manufacturing. It is a bold statement of who we are, what we stand for, and where we are going. Because our strength isn’t just in the tools – it’s in the bonds we build. The bond within our tools, the bond between employees and customers and the bond between people and technology.
For over a century, we have been known as a Hidden Champion – a quiet force behind industries that shape the world and contribute to all aspects of life. But true innovation doesn’t stay in the shadows. Our tools cut, grind, and shape with precision, our solutions power progress across industries, and our people unite skill with technology to push boundaries.
As a globally leading company with a legacy and locally rooted traditions, we want to show the world who we are, combining proven values with bold innovation. Watch the dancers move as one, embodying the human element at the heart of technology. The skill and the knowledge behind every single tool we offer makes your lives easier, bringing you closer to your goal with every step.
Discover tools and machines engineered not just to perform tasks, but to complement your skills, enabling you to achieve the best result for every project – stronger together.
Conventional image films are boring and replaceable, so we decided to go in a totally different direction. With creativity and movement we want to shine a light on the people behind the technology.
Through our commitment to quality and innovation we strive to be more than a provider of excellent tools. We value strong partnerships and support your professional journey. We don't just manufacture tools and machines, but solutions that allow you to bring your work to the next level – unleash your full potential.
The film blends Tyrolit products with human movement to highlight the principles of grinding technology. We celebrate the brand's 'hidden contribution' across numerous industries and show, at Tyrolit, innovation begins with people and grows through unity.
It was interesting to create movements that felt organic and natural, yet were performed with technical precision, reflecting Tyrolit's high standards. Since many shots were taken from above to convey the circular shape of the grinding products, we designed round choreographies to express unity and strength.
Our goal is simple: to make your life easier. Whether you’re at a CNC machine, in your workshop, or on a construction site – our tools and machines make you strong. Sometimes, that can mean the right tool for the job, helping you work safely and efficiently. Other times, it can be a more hidden contribution – like the perfect surface on a windmill blade or the smooth finish of a joint implant that gives someone a second chance at movement.
